Jorge Guadarrama

UX-UI Designer

I’m a designer with 8 years of experience. I have design skills, and experience in UX and UI design patterns and user-centered designs.

My Philosophy

I firmly believe in design as a fundamental discipline in solving problems. It motivates me and I am passionate about designing interfaces, products, and services that help to improve people’s daily life.

How do I make it possible?

Creating design proposals centered on the user, through UX techniques based on Design Thinking:

  • Stakeholder maps and interviews
  • User personas
  • User interviews
  • User stories
  • Empathy maps
  • Job to be done
  • User journey map
  • Heuristic analysis
  • Benchmark analysis
Analysis and ideation
  • Problem Definition
  • Moodboards
  • Naming Sessions
  • How Might We
  • Inspiration boards
  • Image-Nation
  • Forced Analogies
  • Crazy 8s
  • Scamp
  • Provocative concepts
  • Rough sketches
  • Low-resolution wireframes (with Balsamiq)
  • High-resolution wireframes (with Sketch, Figma, or Axure)
  • Prototyping (with Invision, Marvel, Axure, Sketch, Figma, or Balsamiq)
  • Mockups (with Sketch or Figma)
  • Concept validation
  •  Qualitative usability test (think-aloud sessions and guerrilla sessions)
  • Quantitative usability test (on-site or remote session)
  • Test Analysis

I have a good capacity for analysis, information synthesis, writing, and communication. My previous experience in Front-End development allows me to have good communication with the development area.

My Portfolio

These are my most recent projects:

About Me


Designer and Visual Communicator. From childhood, I discovered a high aesthetic sensibility in myself, so I began to draw and paint immediately I was able to take a pencil.

My Likes
  • Main Hobbies
    I love to travel. I enjoy photography. I like playing soccer. San Francisco 49’s and UFC Fan. Very good chef.
  • Favorite Books
    Falcó, La Tregua, Is there life on earth?,  Brief history of Time, Do Androids Dream of Electric Sheep?
  • Favorite Videogames
    Fallout 4, The Legend of Zelda saga, Batman Arkham Knight, FIFA Soccer.
My Education
  • Design and Visual Comunication Degree
    From 2009 to 2013. At Facultad de Estudios Superiores Cuautitlan UNAM.
  • Mechatronics Engineering
    From 2005 to 2009. At Instituto Politécnico Nacional.
  • Bussiness Development course at IPYME.
Work Experience
  • Ksquare Inc
    From 2018. UX | UI Designer.
  • BBVA
    From 2017 to 2018. UX Designer.
  • Pengo Stores
    From 2015 to 2017. UX | UI designer and Front-End Developer.
  • Portal Odontólogos
    From 2013 to 2015. Web designer.
  • V Games
    From 2009 to 2013. Graphic Designer.

Contact Me

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