Jorge Guadarrama

UX-UI Designer

I’m a designer with 8 years of experience. I have design skills, and experience in UX and UI design patterns and user-centered designs.

My Philosophy

I firmly believe in design as a fundamental discipline in solving problems. It motivates me and I am passionate about designing interfaces, products, and services that help to improve people’s daily life.

How do I make it possible?

Creating design proposals centered on the user, through UX techniques based on Design Thinking:

  • Stakeholder maps
  • User personas
  • User interviews
  • User stories
  • Empathy maps
  • Job to be done
  • User journey map
  • Heuristic analysis
  • Benchmark analysis
Analysis and ideation
  • Problem Definition
  • Moodboards
  • Naming Sessions
  • How Might We
  • Inspiration boards
  • Image-Nation
  • Forced Analogies
  • Crazy 8s
  • Scamp
  • Provocative concepts
  • Rough sketches
  • Low-resolution wireframes (with Balsamiq)
  • High-resolution wireframes (with Sketch, Figma, or Axure)
  • Mockups (with Sketch or Figma)
  • Prototyping (with Invision, Marvel, Axure, Sketch, Figma, or Balsamiq)
  • Concept validation
  • Qualitative usability test (think-aloud sessions and guerrilla sessions)
  • Quantitative usability test (on-site or remote session)
  • Test Analysis

I have a good capacity for analysis, information synthesis, writing, and communication. My previous experience in Front-End development allows me to have good communication with the development area.

My Portfolio

These are my most recent projects:

About Me


I am a passionate person, I like to enjoy what I do and I try to find meaning in each day of my life. In software design, I have found a way to develop my skills. I am interested in technology because I think it is a way to develop our human potential and grow as a society.

Since I was a child I liked the visual arts. I enjoy drawing, painting, photography, and in recent years lettering.

One of my main hobbies is reading, I like novels and self-improvement books, in recent years I found an interest in psychology and philosophy. I also love playing video games, I like RPGs, adventure games (I’m a big fan of the Zelda series), and sports games. By the way, I really like sports, I like to go to the gym and I enjoy watching soccer, baseball, football, and the UFC.

In my free time, I like to cook, I try to have a good diet. I like to be with my family, with my girlfriend and my friends. I love cats, I have one named Chester.

My Education
  • Design and Visual Communication Degree
    (2009 to 2013)
    Universidad Nacional UNAM.
  • Mechatronics Engineering
    (2005 to 2009)
    Instituto Politécnico Nacional.
  • UX Certificate
    (2021) Nielsen and Norman Group
    ID: 1049585
  • Certified SAFe 5 Practitioner
    (2022) Scale Agile Inc
    ID: 58068651-0010
Work Experience

Contact Me

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